Steamline your Communications to Cut Costs and be More Productive

All businesses have struggled in the economic downturn, some more so than others. Those who have made it through will have adapted to the situations and overcome the challenges, many will be leaner, fitter and stronger and ready to play a bigger role in the market. Economic recovery is being driven by small, dynamic and aggressive companies that have become more efficient and are ready to take an aggressive stance to win new business.

How do we become more efficient and improve our ability to have clear, effective and relevant communication that builds trust and long-term customer relationships? The answer is a communication platform that enables us to tackle costs while improving productivity and customer satisfaction.

Small companies must prepare themselves for higher customer expectations and invest in the right technologies to increase company performance while controlling costs. While small and medium-sized businesses have seen telecommunications as a tool for day-to-day contact, the technology is also emerging as a means to improve efficiency and tackle difficult economic times head-on. As a small business owner myself, I can tell you that we are all under constant pressure to do ‘more with less’ while boosting customer service.

The interest that really drives small businesses is, can they cut costs and can they control their costs while delivering productivity? In the current economic climate, of course, that is critical to all of us. Small to mid-size businesses have less wiggle room to squander resources compared to larger companies. In the name of “productivity,” for example, many employees often have several different roles and less support compared to employees at larger companies who might have more narrowly defined job descriptions.

Unified Communications, or UC for short, is a technology that brings together all elements of communications into a single seamless experience. The goal is to make as many people as productive as possible. Enabling them to easily connect to each other, and to access and move the information they need once connected. In the past, making calls, conferencing, instant messaging, text messaging and other forms of communications were separate technologies. Today, systems have emerged to bring these things together as business class systems.

If you’re a small to mid-size business with a problem and someone offers you a solution which solves it, do you care what the technology is or what it is called? I believe that all business can use this this sort of integrated functionality without needing to understand or concern themselves with the underlying technologies. These tools, whatever we call them are important to small and mid-size companies that need to be current with technology. They are looking for solutions that solve their business issues today, and provide the path to support growth with lower costs, improved efficiency and state-of-the-art applications.

Now is the time to ensure you have the right systems to support your customer needs and business growth. Are you wasting time running between voice mail on your cell and office phones? With the right tools, if a customer calls while you’re away from your desk, your mobile will ring at the same time, so you can take that call. Your e-mails can also now be viewed on your mobile smartphone.

People do business in many different ways, whether it’s by phone, e-mail, instant messaging, or video conferencing. No matter how you communicate, you need technology that works smoothly with your business processes, to help your company grow and thrive. Even in these tricky economic times, an integrated solution is a safe bet, and can revolutionize the way your business operates. The key promise of unified communications for users is the ability to find the right people, right away, and to connect with them in the most efficient manner possible.

Avaya is a company I’m sure you have heard about somewhere along the way. It is a leading global provider of business communication software, systems and services for businesses. However, it’s a little known fact that Avaya is actually number one in this space in delivering enterprise communications to small business. Avatel is a premier nationwide partner with Avaya and will help you deploy a technology solution that meets your business needs today and prepares your business for the future with the right technologies.

Avaya will introduce the new release of Avaya IP Office 6.1 towards the end of November 2010. The IP Office is the company’s flagship communications solution for small and medium-sized enterprises across the US. It is a complete solution in a box, highly modular so that it can be used to provide exactly the set up required for any business. This exciting new release will provide steamlined communication with the flexibility to be productive at work, at home, and while traveling. Today, we are faced with more ways to communicate and limited ways of unifying how we communicate. The IP Office UC solution will alow you to be more productive while being able to access and manage all of your communications in a familiar environment.

Implementing an Avaya IP Office UC solution can save your business a significant amount in telecommunications costs. These may include voice lines and Internet access, conferencing, leasing and maintenance fees on phone systems, local and long distance toll charges, and employee phone expense reports. Use this convenient ROI calculator tool that can help you quickly see how a new Avaya system with UC capabilities can provide a quick and substantial return on investment to your business. Go to www.avaya.com/ipofficeroi. It’s likely you’ll be happily surprised at the result.

If you are interested in a new telephony solution but aren’t sure what the best approach is, let an Avatel expert work with you step by step to tailor an Avaya IP Office solution to meet your needs and budget. To learn more about what the Avaya IP Office can do for you, visit us at www.avatel.us or contact one of our specialists at 866.835.2661.

Jamie Wood, Avatel EVP

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