Avaya Sales Leadership and Partner Conference ~ 2012 is All About Solutions

I recently attended the Accelerating Growth: The Power of We, 2012 Avaya U.S. Sales Leadership and Partner Conference at the Venetian Hotel in Las Vegas, Nevada. The conference highlighted Avaya’s new branding  “The Power of We” along with the Faster, Smarter, Better concept – explaining that Avaya offers what every business leader needs: technology that gets the right people together with the right information, at the right time. Customers need solutions that increase productivity and simplify complexity that provides cost savings and a maximum return on investment.

As a long term partner with Avaya, Avatel Technologies agrees that changing technologies and rising infrastructure costs have made it more important than ever for our customers to make smart technology investments. Avatel is committed to helping our customers realize ~ Faster, Smarter, Better Avaya technologies that enable communication and make collaboration more seamless.

At the conference, Dr. Alan Baratz, Avaya Senior Vice President and President of Global Communications Systems, said “2012 is all about solutions and the focus will be in four key areas: video collaboration, mobile collaboration, enhanced customer experience and network simplification. It’s important that we focus on these because at the end of the day it’s about selling customer value and focusing on the use cases that create that value or solve problems for our customers. These solutions enable those use cases and our products underlie the solutions.”

As a premier partner with Avaya, Avatel supports the initiative to move from selling individual products to selling end-to-end solutions that address customer needs. Avatel believes that this approach is more proactive rather than reactive with a more consultative approach to our
customers.

During the keynote address, Avaya President and CEO Kevin Kennedy discussed Avaya’s plans for 2012 to accelerate growth with opportunities based on what he terms “the evolving enterprise”. He feels that many of these opportunities will be influenced by:

  • The consumerization of IT – Tablets and mobile phones are the way people do business and the only way to participate is to provide
    enterprise experiences on consumer platforms going forward.
  • The benefits of a SIP network and its interoperability, with cost savings associated with a converged voice/data network. Create flexible business collaboration in the next phase of voice and unified communications behind SIP and fit-for-purpose technologies.
  • Virtualized communications platform for cloud computing. Create an evolving business model with SIP as a driver of the model.

Avaya is prepared to attack these trends around platforms such as:

  • Avaya VENA, the data networking architecture
  • Avaya Aura, the virtualized communications platform
  • Avaya IP Office, the SME platform,
  • Avaya collaboration platform Flare
  • Avaya Agile Communication Environment (ACE), the software platform used for embedding communications into business applications.

However, the most important takeaway I received at the conference is that success is in the details and the people who win will be the ones who execute and tend to the details. In any successful organization, no detail is too small to escape close attention. From the quality of products and services, to the training of every employee and EVERY customer concern, a successful company knows that every detail counts.

I have great concerns with the “Don’t sweat the small stuff” popular philosophy. I believe that missing details in business can cause great mishaps, inconsistencies and oversights. The result of this mindset creates poor customer service, under-performance and wasted opportunities.

Consistent attention to details is an execution strategy for inspiring excellence and driving exceptional results in which every little detail tells a story about one’s intention, commitment, and character.

We are all so concerned with the big picture and the future of our business that many times, the little details can be missed. We must be able to pay attention to the details and still focus on the big picture and the future of our business. We must carefully oversee the details of our products and services, knowing that one simple slip up can cause a series of events that negatively impacts our customer’s perception.

The magic behind every outstanding performance is always found in the smallest of details and Avatel firmly believes that a strong commitment to quality and relentless attention to details are essential markers of excellence.

We are confident that 2012 will be a year full of success for Avaya and Avatel as we pay attention to the details and keep “Accelerating Growth” to beat the competition and set the pace for our industry.

Jamie Wood, Avatel EVP

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1 Comment

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    An excellent read. I will certainly be back.

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